CASETiFY reunites with pop group BTS for collection

CASETiFY has announced its fourth installment in the collaboration series with pop group BTS, this time releasing a collection of tech accessories inspired by their summer anthem, “Butter.” Customers can sign up for priority access to the collection by visiting Casetify.com/co-lab/bts-butter, before launch day on October 12.

Since its release earlier this year, “Butter” has been quick to make its way to the Hot 100. As a brand partnership built around the single, the collection showcases a variety of special edition designs featuring elements from the single. song, including a melting butter heart, stack of syrup pancakes, and silhouettes of the seven band members BTS.

“Our collections with BTS are always a celebration of identity and self-expression, and we are excited to bring to our community a capsule inspired by their song ‘Butter’,” said Wes Ng, CEO and co -founder of CASETiFY. “Much like the sweet song from which these accessories are inspired, we are confident customers will find these designs a big hit!”

Products in the line look a lot like the real thing, like the Stick of Butter Case design that reflects a 4 oz. butter pack, available in a matte Impact or biodegradable leather case. Also available is the Butter Floaty Case, a new CASETiFY product designed with “Butter” inspired graphics, swimming in a semi-transparent liquid that resembles melted butter. A personalized cassette case has options for personalizing by adding names and monograms to the design. All of the collection’s cases will be available for the new iPhone 13 series and the new Samsung Galaxy Impact cases in the teal, purple, pink and frost bumpers.

“Butter” inspired designs extend to accessories for AirPods and AirPods Pro, Apple Watch bands, wireless chargers, Apple AirTags, 2-in-1 holders, iPad cases, MagSafe wallets, PVC shoulder bags and a new Nintendo Switch carry pouch. The collection will also launch a 3D silicone AirPods case designed to resemble a stack of pancakes adorned with the BTS ‘Butter’ melting heart logo.

The “Butter” collection is launched worldwide at Casetify.com/co-lab/bts-butter, with products shipped to over 100 countries, available for purchase online, in the new CASETiFY Co-Lab app (available now in the App Store) and in CASETiFY Studio locations. To learn more about the collaboration, visit CASETiFY.com and follow us on Instagram, Facebook, TikTok andTwitter.

About Elaine Morales

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