Our Apple has announced the availability of Apple Podcast subscriptions, the global market for premium podcast subscriptions.
With this, listeners in more than 170 countries and regions can purchase subscriptions for individual shows and groups of shows through channels. It allows creators to provide exclusive, ad-free content in exchange for a monthly subscription.
Users can access new content and unlock additional perks like ad-free listening and early access, right on Apple podcasts.
“Listeners can discover thousands of subscriptions and channels featuring all-new programming spanning many genres and formats, including news, comedy, sports and real crime,” Apple said in an official statement.
These include subscriptions to essential independent voice broadcasts such as Birth with Adriana Lozada, Political Pants with Beth Silvers and Sarah Stewart Holland, Spontaneous judgment with Glynn Washington, and You got me in the dark with Martina Abrams Ilunga; leading studios such as Lemonada Media, Luminary, Realm and Wondery; and major media and entertainment brands including CNN, NPR, The Washington Post, and Sony Music Entertainment.
They can also access exclusive content such as Luminary’s The midnight miracle with Talib Kweli, Yasiin Bey and Dave Chappelle, and Pushkin Industries’ Revisionist history with Malcolm Gladwell; the next chapters of the apocalyptic thriller of QCODE Blackout, with Rami Malek and Aja Naomi King, and Realm’s Black orphan with Tatiana Maslany; the unparalleled chemistry and insightful commentary that drives CNN The transfer, and politics Playbook: Deep Dive, among others.
“Listeners can’t get enough of their favorite podcasts and want an easy way to support the amazing creators who make them possible,” said Oliver Schusser, vice president of Apple Music and Beats.
“Now listeners can enjoy new content and added benefits for thousands of new and popular podcasts, as well as millions of free shows, with more coming in every week. Apple Podcast subscriptions will help creators grow their businesses and continue to make podcasting an important source of information, entertainment, connection and inspiration for hundreds of millions of listeners around the world, ”added Schusser.
When listeners purchase a subscription to a show, they automatically follow the show and the page is updated with a Subscriber Edition tag. They can discover their favorite podcast channels from every show page and through search. The Listen Now and Browse tab will provide recommendations to users. They can share channels using Messages, Mail, and other apps. As listeners subscribe to the channels, the Listen Now tab expands with new lines.
Listeners who subscribe to two or more channels will see a My Channels row in the Listen Now tab, where they can browse and follow all of the offered shows.
Apple Podcast subscriptions and channels are available to listeners in over 170 countries and regions on Apple devices running iOS 14.6, iPadOS 14.6, and macOS 11.4 or later.
Users can play subscription content on Apple Watch with watchOS 7.5 or later, on Apple TV with tvOS 14.6 or later, and with HomePod, HomePod mini, and CarPlay.
The price of each subscription is set by the creators.
Users can manage their subscriptions and switch from monthly billing to annual billing if offered, from their Apple ID account settings, accessible from the top of the Listen Now tab in Apple Podcasts.